OCEAN AND SKY

strategy Feb 28, 2025

Strategy for the Oceans and the Skies

Not all my work unfolds beneath the bright lights of the conference stage. Some of my most meaningful moments come from sitting at the table with Boards and Senior Leadership Teams, unravelling the intricate dance of strategy that keeps our vast world in motion.

In the past month, I’ve had the privilege of working alongside two major players in air travel and on-water logistics—industries as fluid as the tides and as boundless as the skies. These are fields where precision meets uncertainty, where every decision must account for the ever-changing forces of global markets, shifting regulations, and the relentless pace of innovation.

Last week, both clients extended their gratitude with generous endorsements. An affirmation not just of the work we did together but of the shared commitment to navigating complexity with clarity, resilience and foresight.

To those who trust me to step into their world, to listen, to challenge, and to shape the path ahead, I am deeply grateful.

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